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https://er.nau.edu.ua/handle/NAU/53348| Title: | Formation of a strategy to ensure the competitiveness of the enterprise |
| Authors: | Tkachenko, Yevhenii Malovychko, Andriy |
| Keywords: | strategy competitive strategy enterprise provision competitiveness |
| Issue Date: | 21-Oct-2021 |
| Publisher: | National Aviation University |
| Citation: | Tkachenko Y., Malovychko A. Formation of a strategy to ensure the competitiveness of the enterprise // Abstracts ІІ International scientific-practical conference "Economic and business administration development:scientific currencies and solutions". October 21, 2021. Tom 2. K .: NAU, 2021. 13-15 P. |
| Abstract: | It is noted that the support of competitive strategies of the enterprise involves the use of a set of measures to strengthen and develop competitive advantages at the appropriate stages of their life cycle. At the heart of increasing the competitiveness of the enterprise is an effective, flexible and sound pricing policy, innovation, technical and technological modernization and renewal of fixed assets, effective enterprise management, development of corporate social responsibility, ensuring stability in crisis conditions. |
| Description: | 1. Astafieva K. O. (2013), "Estimation of the vector of enterprise development", Materials of the 3rd international scientific conference " Economic growth in the conditions of public-private partnership", Dnipropetrovsk, pp. 164–165. 2. Blyznyuk, S.V., & Ostapenko, A.V. (2011). Konkurentnyi potentsial pidpryiemnytstva yak kategoriya suchasnykh ekonomichnykh doslidzhen [Competitive potential of entrepreneurship as a category of modern economic research]. Investytsii: praktyka ta dosvid – Investment: practice and experience, 7, 41-42 [in Ukrainian]. 3. Korytko T., Pіletska S, Arefieva О, Pidhora Ye, Pryimakova Yu. Formation of organizational and economic mechanism of motivation of increase of investment activity of the enterprise. Financial and credit activity: problems of theory and practice. № 4 (35). 2020. 418-425. doi:10.1088/1755-1315/628/1/012042 4. S. Tulchynska, O. Vovk, O. Popelo, S. Saloid, O. Kostiunik. Innovation and investment strategies to intensify the potential modernization and to increase the competitiveness of microeconomic systems. International Journal of Computer Science and Network Security, VOL.21 No.6, June 2021, pp. 161-168. Режим доступу: http://paper.ijcsns.org/07_book/202106/20210622.pdf, https://doi.org/10.22937/IJCSNS.2021.21.6.22 5. Tetiana Tkachenko, Svitlana Tulchynska, Olena Kostiunik, Olha Vovk, Nataliia Kovalenko Modernization determinants by ensuring economic security of enterprises in the competitive conditions. International Journal of Computer Science and Network Security, VOL.21 No.8, August 2021 Pp.119-126. . Режим доступу: http://ijcsns.org/07_book/html/202108/202108016.html |
| URI: | https://er.nau.edu.ua/handle/NAU/53348 |
| Appears in Collections: | Інтелектуально-цифровізаційні тенденції економічного розвитку: теорія і практика |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Tkachenko, Malovychko.pdf | the abstracts of the conference | 285.89 kB | Adobe PDF | View/Open |
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